Charities

  • To use WildCrowd your organisation must be registered with either the Charity Commission for England & Wales, The Scottish Charity Regulator (OSCR) or the Charity Commission for Northern Ireland and your charitable objects must include to the environment, conservation and/or animal welfare.
  • If you are a researcher based at a university that is registered with one of the above, you can use WildCrowd to raise money for your research project, provided it relates to the environment, conservation or animal welfare.
  • We don't currently accept charities registered outside the UK, but we will be reviewing this policy, so please contact us if your charity is registered in another country and you would be interested in using WildCrowd in the future.
  • Please note we don't accept charities that are involved in the following activities; 
    • The use of wild animals for entertainment
    • Intensive livestock farming
    • Hunting or fishing
  • If your organisation is a zoo or a wildlife park we will only consider projects related to the conservation of animals in the wild. 
  • We reserve the right to refuse applications to register with WildCrowd if we feel that an organisation does not reflect our values or if we have other concerns about its suitability. 

Campaigns

  • Crowdfunding works best if you are raising money for a specific project, it isn't a good way to raise money to cover general overheads and administration costs.
  • Before you start your campaign please make sure it doesn't include any of the following activities or, if in doubt, please contact us.
    • Experimentation on live animals. This does not include the use of tracking devices to monitor individuals or populations
    • Killing healthy animals
    • Genetic modification of animals or plants
    • Habitat destruction
  • If your project is being sponsored by a company or political organisation please contact us first. 
  • You must have a contingency plan in place in case you don't reach your target. This could include reducing the scope of your project or adding money from another source. For more information about what to do if you don't reach your target see our section on reporting back.
  • When you post a project on WildCrowd, you are committing to keep donors updated on any changes to your project and to posting a closing report when your project is complete to tell supporters what you achieved. 

Before you start don't forget to read our hints and tips on how to run a successful campaign and check our FAQ's for more information.

Companies

  • Please contact us if your company is interested in joining the WildCrowd reward scheme. To join you must share our concern for the environment, conservation and animal welfare. We're also interested in working with companies that are involved in Fair Trade and the alleviation of poverty.
  • We won't accept companies that are involved in the following activities:
    • Animal testing or experimentation on live animals
    • Killing healthy animals
    • Genetic modification of animals or plants
    • Habitat destruction
    • The use of wild animals for entertainment
    • Intensive livestock farming
    • Hunting or fishing
  • Unless your company is very small or just starting out, we will ask to see a written ethical policy covering your environmental and employment practices which should include any manufacturing you outsource.
  • Companies are invited to join the reward scheme at our discretion; we reserve the right to refuse applications if we feel that a company does not support our values or if we have other concerns about its suitability.